32 Comments
User's avatar
Paul Le Claire's avatar

Overwhelmingly amazing as usual and very positive and for an old man of 63 with ME/CFS low energy and brain fog it’s somewhat daunting. I have only written one or two posts on LinkedIn but have reposted a lot of authoritative posts from academics in my area of interest. I am wondering how I can apply this to LinkedIn but maybe I need to get writing more on it first. I’m campaigning for a global PFAs ( The Forever Chemicals ) action plan and a global drinking water standard. Our biology doesn’t change when we cross borders and neither should our water quality. I have spent the last year posting on FB with the help of Chat GPT and Perplexity and NotebookLM. I’ve spent £200 on promoting posts but have received over 920,000 views. I would love to be able to use this system on FB. If it would be possible can you see if we can pull all of our Facebook posts to re purpose those ? I will check out that. Happy Father’s Day to everyone. Hope you had a good Dad in your life and are trying to be one if you have kids. Thank you Ruben. 😊🙏

Ruben Hassid's avatar

I'm sure you can do the same with Facebook, Paul!

Check this: https://apify.com/apify/facebook-posts-scraper.

And thank you for the kindest message this morning :) I will call my dad soon, and I am (yet!!) a dad.

The Synthesis's avatar

Happy Father's Day, Paul. Your £200 for 920,000 views on the PFAS campaign means you've already done the hard part: building reach the spreadsheet trick can only imitate. The post's method works off any public posting history, so Facebook posts are pullable the same way LinkedIn ones are. "Our biology doesn't change when we cross borders and neither should our water quality" is the line I'd feed the skill first. It already sounds like you.

Aimee Belke's avatar

What if you're just starting to post on LinkedIn and you only have 3 up so far? Do I scrape someone else's profile or is there a way to come up with my own content for it to scrape?

Ruben Hassid's avatar

3 posts is too few. you need around 30+ for this to work.

in the meantime, scrape someone you admire in your niche. use their posts to build the skill, write in your own voice.

Zane's avatar

(okay another skill to add to my collection of skills, which all came from you!)

“Claude won't be better if it trains on bad content”

I love this honest reminder. With sooo much generic content these days, it’s not ideal to start sounding like everybody else now. Even with this great setup, you have to find your own schtick! Something to make you "the one” out of all the creators in your niche.

Ruben Hassid's avatar

yeah the bad content thing is true. people want the system, the automation, the dopamine hit of multiple generations. but when Claude gives them back exactly what they fed it, it will be mid.

build the skills (or download mine) and use the system. but also spend just as much time figuring out what you'd write from your point of view.

Hack to the Future's avatar

I absolutely love all the nuggets you share! Your posts have helped me up my linkedin game. Thank you SO much!

Ruben Hassid's avatar

you’re most welcome. glad to share this setup :)

it takes less time than scrolling LinkedIn for an hour (plus copy-pasting posts manually!)

Modonnell's avatar

This is amazing! Really interesting insights

Ruben Hassid's avatar

thanks! i hope to know how goo it worked on you :)

Greg's avatar

Hi Ruben, this is great! Ive been manually posting nearly every day for LI visibility; what a lifesaver!

Ruben Hassid's avatar

Claude can work from your own history then! of what worked, what flopped, the angle your audience responded to the most. how long does each post take you?

Magali De Reu's avatar

so do you have a separate claude cowork project setup for this?

Ruben Hassid's avatar

i don't keep a project for it. the skill is the setup. build it once, run it, no re-pasting context.

Victoria Okoli's avatar

Thank you for sharing

Ruben Hassid's avatar

of course! what are you going to use it for? :)

Julia's avatar

Thank you for sharing your knowledge, really appreciated, Ruben. I am also in a very beginning, need both to learn how to write LinkedIn posts and then to teach AI to help me. Will try it out 👍

Ruben Hassid's avatar

you're in the right order. write first, then train claude on what works. :)

Brendan Humphrey's avatar

Awesome thank you

Ruben Hassid's avatar

glad it helped. what's your niche on linkedin?

Brendan Humphrey's avatar

Li has had its day. Last year we used PWC for Li prospects and propensity ratio was 1.25%. Not viable

https://advisory-fbz.atoms.world/#about

Apostolos Stamenos, MS's avatar

You might find this interesting! That’s what I’ve been the same & it works.

Ruben Hassid's avatar

glad it's working!

Thea Caliva's avatar

Adding this to my to-do list on Monday! Thanks Ruben

Ruben Hassid's avatar

monday is a good start date

Jen T's avatar

Will this work for Instagram?

Ad's avatar

Hi Ruben, sorry to write here but never received your welcome email. What can I do to get your Claude library. Thanks!

Lynne Levy's avatar

The real unlock here isn't the automation. It's the diagnosis: most people don't actually know which of their posts worked or why, and they've been guessing for years. Training Claude on your own corpus forces the reckoning that should have happened manually a long time ago. The positive feedback loop you describe is only possible once someone stops publishing by intuition and starts publishing from pattern.